Impact of culture on online consumption in tier-2 and tier-3 markets of India
| dc.contributor.advisor | Rajneesh Krishna | |
| dc.contributor.author | Varshney, Akansksha | |
| dc.date.accessioned | 2024-01-04T17:20:13Z | |
| dc.date.available | 2024-01-04T17:20:13Z | |
| dc.date.issued | 2021 | |
| dc.format.extent | 67p. | |
| dc.identifier.other | 4007 | |
| dc.identifier.uri | http://ir.mica.ac.in/handle/123456789/6464 | |
| dc.language.iso | en_US | |
| dc.publisher | Mudra Institute of Communications, Ahmedabad | |
| dc.relation | PG20180125067 | |
| dc.subject | culture | |
| dc.subject | framework | |
| dc.subject | impact of culture | |
| dc.subject | consumer behaviour | |
| dc.subject | online behaviour | |
| dc.subject | Indian culture | |
| dc.title | Impact of culture on online consumption in tier-2 and tier-3 markets of India | |
| dc.type | Thesis | |
| dcterms.identifier | 658.408 VAR |
Files
Original bundle
1 - 1 of 1