A perspective on marketing of life insurance in India

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dc.contributor.advisorP. K. Sinha
dc.contributor.authorPiyush Sharma
dc.date.accessioned2023-12-15T17:24:11Z
dc.date.available2023-12-15T17:24:11Z
dc.date.issued2002
dc.format.extentvi, 45p.
dc.identifier.other001010
dc.identifier.other001011
dc.identifier.urihttp://ir.mica.ac.in/handle/123456789/4883
dc.language.isoen_US
dc.publisherMudra Institute of Communications, Ahmedabad
dc.relationPG2034
dc.subjectconsumer buying behaviour
dc.subjectchoosing factors responsible choosing life insurance company
dc.subjectunderstand thrust and its importance decision
dc.subjectconsumer perceptions about life insurance product market
dc.titleA perspective on marketing of life insurance in India
dc.typeThesis
dcterms.identifier658.809368 SHA

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