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MICA launches new course on Consumer Technology, Retention Marketing & Campaign Management

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dc.date.accessioned2024-08-10T21:42:19Z
dc.date.available2024-08-10T21:42:19Z
dc.date.issued2024-07-25
dc.description.abstractTo design and deliver this course, MICA’s Media Entertainment and Sports Management Specialisation (MESM) Area has partnered with WebEngage, a leading MarTech platform and Retention Consultancy suite that simplifies user engagement at scale. Industry veterans will lead the eight-session intensive programme which will bridge the gap between traditional marketing theory and the practical application of data analytics in today’s competitive consumer tech landscape.
dc.identifier.urihttps://indianexpress.com/article/education/mica-launches-new-course-on-consumer-technology-retention-marketing-campaign-management-9474683/
dc.identifier.urihttp://ir.mica.ac.in/handle/123456789/8240
dc.language.isoen
dc.relation.ispartofseriesindianexpress.com
dc.subjectMICA launches new course
dc.titleMICA launches new course on Consumer Technology, Retention Marketing & Campaign Management
dspace.entity.typePublication

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