Publication: Analysing the impact of social marketing on consumer behaviour
| dc.contributor.advisor | Arbind Sinha | |
| dc.contributor.author | Nair, Varun | |
| dc.date.accessioned | 2024-01-04T11:49:00Z | |
| dc.date.available | 2024-01-04T11:49:00Z | |
| dc.date.issued | 2023 | |
| dc.identifier.uri | http://ir.mica.ac.in/handle/123456789/5674 | |
| dc.language.iso | en | |
| dc.publisher | MICA, Ahmedabad | |
| dc.subject | social marketing | |
| dc.subject | consumer behaviour | |
| dc.title | Analysing the impact of social marketing on consumer behaviour | |
| dspace.entity.type | Publication |