Rural Immersion project : Vrutti Organization - Exploring Fintech solutions for women fish vendors in Coastal Chennai

dc.contributor.authorKarambelkar, Abhishek
dc.contributor.authorSharma, Ishita
dc.contributor.authorBhardwaj, Mansi
dc.contributor.authorBansal, Nimesh
dc.contributor.authorRoy, Rohit
dc.contributor.authorMurali, Sneha
dc.date.accessioned2025-03-22T20:35:17Z
dc.date.available2025-03-22T20:35:17Z
dc.date.issued2021
dc.descriptionState & Area : Madhya Pradesh
dc.description.abstractThe seeds of Vrutti were sown way back in 2002 by two graduates of Institute of Rural Management, Anand. Their commitment was to find a solution to poverty, marginalisation of different working classes and social upliftment through wealth generation and giving a boost to small producers. With a passion for social entrepreneurship the duo went on to find long-term complete solutions which had more than a local impact. Vision: Enhancing people’s wellbeing through knowledge, innovations and transformative actions. Mission: Building the wealth and resilience of small producers and vulnerable communities through transformative livelihoods solutions Vrutti recognised that solutions to societal problems are largely isolated and do not converge towards a unifying solution. They have thus set out to integrate to facilitate solutions. Their journey has taken them from being a ‘livelihood resource centre’ to a ‘livelihood impact partner’ . They have played a significant role in increasing small producers’ profitabilities by 300% on an average.
dc.identifier.otherGroup- 20, PGDMC Batch 2020-22
dc.identifier.urihttps://ir.mica.ac.in//handle/123456789/9947
dc.language.isoen
dc.publisherMICA
dc.subjectVirtual Immersion Work
dc.titleRural Immersion project : Vrutti Organization - Exploring Fintech solutions for women fish vendors in Coastal Chennai

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