Insight on accounting planning: A view from the Indian ad industry
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Date
2008
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The American Academy of Advertising, San Mateo, California
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Patwardhan, P., Patwardhan, H., & Vasavda-Oza, F. (2008). Insight on accounting planning: A view from the Indian Ad Industry. In Proceedings of 2008 conference of the American academy of advertising (pp. 284-295).San Mateo, California: The American Academy of Advertising.