FM then and now a study to compare and contract between FM under private broadcasters and FM All India Radio (AIR)

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dc.contributor.advisorKunjesh Parihar
dc.contributor.authorSujatha Parthasarathy
dc.date.accessioned2023-12-15T17:23:48Z
dc.date.available2023-12-15T17:23:48Z
dc.date.issued1999
dc.format.extent75p.
dc.identifier.other00486
dc.identifier.other00487
dc.identifier.urihttp://ir.mica.ac.in/handle/123456789/4719
dc.language.isoen_US
dc.publisherMudra Institute of Communications, Ahmedabad
dc.relationPG1997045
dc.subjectFM radio
dc.subjectlisternership patterns
dc.subjectAIR
dc.subjectFM cahnnels
dc.subjectsegments
dc.subjectattitude towards AIR
dc.subjectcomparison
dc.subjectprogram recall
dc.subjectperception
dc.subjectsatisfaction
dc.subjectlevel of involvement
dc.subjectrelaunch
dc.titleFM then and now a study to compare and contract between FM under private broadcasters and FM All India Radio (AIR)
dc.typeThesis
dcterms.identifier384.5453 PAR

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