Rural Immersion project : Gujarat Forest and MICA

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dc.contributor.authorSharma, Aanchal
dc.contributor.authorSaraf, Gaurangi
dc.contributor.authorAgarwal, Harshit
dc.contributor.authorChowdhury, Medha
dc.contributor.authorBhardwaj, Ritika
dc.contributor.authorRaturi, Saksham
dc.date.accessioned2025-03-01T14:50:19Z
dc.date.available2025-03-01T14:50:19Z
dc.date.issued2020
dc.descriptionArea: Kevadiya, state: Gujarat
dc.description.abstractAny on-ground live project requires a lot of encouragement, endurance, and guidance. We would like to express our gratitude to all those who have motivated us, in their own way, while we worked on this Project. First, we want to express our deepest sense of gratitude to Gujarat Forest for giving us this amazing and insightful opportunity, which helped us to put on-work all our theoretical understanding of the Marketing concepts, but also give an overall understanding of the practicality of certain things while working on a live rural project. We would like to thank Prof. Ashutosh Dutt and Prof. Nitesh Mohanty for providing us adequate help whenever required. We will be grateful to them for being such a great guide to us, and for pushing us to do our best. We genuinely feel that this project with Gujarat Forest has helped us in honing our skills not only with respect to the digital side of things, but also helped in developing an overall understanding of how rural marketing works.
dc.identifier.otherGroup- 20, PGDMC Batch 2019-21
dc.identifier.urihttps://ir.mica.ac.in//handle/123456789/9846
dc.language.isoen
dc.publisherMICA
dc.subjectBranding and E-Marketing for Dragon Fruit Consumables and Handmade Soap
dc.titleRural Immersion project : Gujarat Forest and MICA

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