A day in the life of a kid : study of point of contacts with children in the age group of 8-14 years (tweens)and its implications for the marketers
| dc.contributor.advisor | Manas Mishra | |
| dc.contributor.author | Padmini Rathore | |
| dc.date.accessioned | 2023-12-15T17:24:10Z | |
| dc.date.available | 2023-12-15T17:24:10Z | |
| dc.date.issued | 2002 | |
| dc.format.extent | 51p. | |
| dc.identifier.other | 001004 | |
| dc.identifier.other | 001005 | |
| dc.identifier.uri | http://ir.mica.ac.in/handle/123456789/4879 | |
| dc.language.iso | en_US | |
| dc.publisher | Mudra Institute of Communications, Ahmedabad | |
| dc.relation | PG2031 | |
| dc.subject | children | |
| dc.subject | age group 8 to 10 | |
| dc.subject | brand communication | |
| dc.subject | peak hours among | |
| dc.subject | media usage | |
| dc.subject | programme preferences | |
| dc.subject | consumption | |
| dc.subject | patents between boys and girls | |
| dc.subject | advertising on various media | |
| dc.subject | implication on market yead | |
| dc.title | A day in the life of a kid : study of point of contacts with children in the age group of 8-14 years (tweens)and its implications for the marketers | |
| dc.type | Thesis | |
| dcterms.identifier | 659.157 RAT |
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