How lack of choice to opt-out of generative artificial intelligence in traditional search engines drives consumer switching intentions: The mechanism of empowerment

dc.contributor.authorJain, Varsha
dc.date.accessioned2025-09-07T10:16:43Z
dc.date.available2025-09-07T10:16:43Z
dc.date.issued2025
dc.identifier.citationMukherjee, P., & Jain, V. (2025). How lack of choice to opt-out of generative artificial intelligence in traditional search engines drives consumer switching intentions: The mechanism of empowerment. Journal of Retailing and Consumer Services, https://doi.org/10.1016/j.jretconser.2025.104506
dc.identifier.urihttps://ir.mica.ac.in//handle/123456789/10281
dc.language.isoen
dc.publisherElsevier Ltd.
dc.titleHow lack of choice to opt-out of generative artificial intelligence in traditional search engines drives consumer switching intentions: The mechanism of empowerment
dc.typeArticle

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