Global influencers’ content creation strategies: Negotiating with platform affordances to practice vernacular creativity

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dc.contributor.authorPathak-Shelat, Manisha
dc.contributor.authorSinha, Suchetana
dc.contributor.authorMishra, Tatsita
dc.date.accessioned2024-09-05T18:00:15Z
dc.date.available2024-09-05T18:00:15Z
dc.date.issued2024
dc.identifier.citationBhatia, K.V., Pathak-Shelat, M., Sinha, S., & Mishra, T. (2024). Global influencers’ content creation strategies: Negotiating with platform affordances to practice vernacular creativity. Media, Culture & Society, https://journals.sagepub.com/doi/full/10.1177/01634437241276408
dc.identifier.urihttp://ir.mica.ac.in/handle/123456789/8326
dc.language.isoen
dc.publisherSage Publications Ltd.
dc.titleGlobal influencers’ content creation strategies: Negotiating with platform affordances to practice vernacular creativity
dc.typeArticle

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