An exploration of social commerce consumer behaviour, analysis of factors associated and implications on brands
dc.contributor.advisor | Mini Mathur | |
dc.contributor.author | Tiwari, Namrata | |
dc.date.accessioned | 2024-01-04T17:20:18Z | |
dc.date.available | 2024-01-04T17:20:18Z | |
dc.date.issued | 2021 | |
dc.format.extent | 53p. | |
dc.identifier.other | 4021 | |
dc.identifier.uri | http://ir.mica.ac.in/handle/123456789/6479 | |
dc.language.iso | en_US | |
dc.publisher | Mudra Institute of Communications, Ahmedabad | |
dc.relation | PG20190126086 | |
dc.subject | exploration | |
dc.subject | socila consumer | |
dc.subject | social commerce | |
dc.subject | consumer behaviour | |
dc.subject | analysis of factor | |
dc.subject | implication of brands | |
dc.title | An exploration of social commerce consumer behaviour, analysis of factors associated and implications on brands | |
dc.type | Thesis |
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