A study of the media patterns and it's linkages with activity trends and product consumption patterns for children 9 to 12 and teenagers 13 to 16 years of age
dc.contributor.advisor | Rajiv Bagayatkar | |
dc.contributor.author | Ajit Gurnani | |
dc.date.accessioned | 2023-12-15T17:24:29Z | |
dc.date.available | 2023-12-15T17:24:29Z | |
dc.date.issued | 1997 | |
dc.format.extent | ix, 80p. | |
dc.identifier.other | 00110 | |
dc.identifier.other | 00111 | |
dc.identifier.uri | http://ir.mica.ac.in/handle/123456789/4992 | |
dc.language.iso | en_US | |
dc.publisher | Mudra Institute of Communications, Ahmedabad | |
dc.relation | PG1995004 | |
dc.subject | media planning | |
dc.subject | media patterns | |
dc.subject | activity patterns | |
dc.subject | children, media habits | |
dc.subject | trends | |
dc.subject | media usage | |
dc.subject | activity linkages | |
dc.subject | product consumption pattern | |
dc.title | A study of the media patterns and it's linkages with activity trends and product consumption patterns for children 9 to 12 and teenagers 13 to 16 years of age | |
dc.type | Thesis | |
dcterms.identifier | 302.23 GUR |
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