Conceptualization of a Financial aid & Financial literacy portal to connect those in need of help with those who want to help

Simple item page
dc.contributor.authorKasera, Aishwarya
dc.contributor.authorCaleb, David
dc.contributor.authorGaidhane, Lola
dc.contributor.authorArora, Rhea
dc.contributor.authorJha, Sakshi
dc.contributor.authorMittal, Yashashwani
dc.date.accessioned2024-09-14T23:47:38Z
dc.date.available2024-09-14T23:47:38Z
dc.date.issued2021
dc.description.abstractTo find solutions to some of the toughest marketing challenges today Bright Angles Consulting has designed market research led innovative tools and techniques. These tools help their clients find meaningful insights and actionable solutions to grow their business. The founder, Nisha Sampath, is an alumnus of MICA, who with her specialization in Market Research has an immense interest to pursue consumer insight in the digital space, and in the context of changing technologies. This led her and Vineeta to use their platform to drive change in society via a non-profit app that helps get finance in the right and deserving hands. Bright Angels Consulting aims to create a platform that provides migrant workers and domestic help technical knowledge and aid required to enable them financially. Currently, it is at the ideation stage and needs to be developed before a formal launch. The project requires market research and customer insights to develop the final platform.
dc.description.sponsorshipBright Angels Consulting
dc.identifier.otherPGDM Batch 2021-23
dc.identifier.urihttp://ir.mica.ac.in/handle/123456789/8379
dc.language.isoen
dc.publisherMICA
dc.subjectmarket research
dc.subjectconsumer behaviour
dc.titleConceptualization of a Financial aid & Financial literacy portal to connect those in need of help with those who want to help

Files

Original bundle
Now showing 1 - 1 of 1
Thumbnail Image
Name:
PSP Report - Bright Angles Consulting_compressed.pdf
Size:
518.18 KB
Format:
Adobe Portable Document Format
Download
License bundle
Now showing 1 - 1 of 1
No Thumbnail Available
Name:
license.txt
Size:
1.71 KB
Format:
Item-specific license agreed to upon submission
Description:
Download

Collections

MI Impact